Chances are, unless I’m a designer, I don’t know what I want. All I know is I want something functional that looks good, is comparable with my competitors, and features constant colour schemes for branding. I’ll look at other designs that have already been created and ask for something similar. Hence, it is important that you can take the information I give and help me visualize what it is you think I want.Aditya Mahesh, Quotes on Design
The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.
— TOM PETERS
If you have a great idea, it will tell you how to execute it.
— Jack H. Summerford